You have worked hard to create a brand for your business, and one key factor in conveying that brand is your brick-and-mortar building(s). Give your customers a strong first impression of your company through the paint you choose for your interiors and exteriors!
Matching your building’s paint design to your branding carries your marketing across to the customer in a big way. Our experts at DANCO Commercial Painting can bring your brand’s colors and style to life with our commercial painting services in the Twin Cities area.
Does your building’s paint design match your business brand? Here are some compelling reasons to consider it!
Make Great First Impressions Through Commercial Painting
Follow the example of some of the big marketing gurus of the 21st Century: Would you ever picture McDonalds without the red and yellow trademark colors, or Target without the signature red?
Your color story is one of the first things that creates an impression. Experienced painters can take your brand and express it through your building’s paint design – inside and out!
Capture the Essence of Your Brand
As stated above, the color or color scheme you chose when you established your brand is part of your company’s identity. Oftentimes, it is directly related to the mission of your business, such as a pool contractor working with shades of blue.
Whether you are trying to create a bold and confident feeling in your customers or a calmer and more relaxed approach, using the right colors is important to capturing the essence of your brand.
Stand Out From Your Competitors
Working with your brand colors during the paint process keeps your business highly identifiable and helps you stand out from competitors. It not only shows how you stand out from other businesses in your industry, but also directly catches customers' eyes and lets them know you have a product that they need.
Catch Attention of Potential Customers
Paint design can even help you reach a target audience if you're looking for specific goals or personality traits in your customers! If the creative design is aesthetically pleasing, this can result in a positive reaction from new and current clients and let you know that your brand is well matched to the colors you have chosen.
Incorporating your company’s logo cleverly and using images and words that evoke feelings within your design can also contribute to your company's brand as advertising.
Use Color and Paint Design to Increase Business
Different colors and color combinations have different effects on our emotions and decisions. Use color to express the feel of your business and take that through your branding.
Our professional consultants can give you recommendations on color choices for your business brand. You can inspire customer confidence and motivation to buy through the color and paint design choices.
Here are some examples of what color choices can do for your business:
- Green inspires acceptance and confidence
- Red causes excitement and quick decisions
- Yellow brings interest and anticipation
- Orange is associated with good value
- Blue conveys professionalism
Match Your Commercial Paint Design With Your Print and Online Advertising
Once you choose your color scheme for your advertising, reflect those color choices across all your advertising mediums. Your building is your biggest piece of physical advertising. Give your customers a consistent message through color with our professional paint design and our commercial paint services. Let us customize a paint design to convey your marketing on the inside and outside of your business.
This will ensure that you keep your brand in the best condition possible, with a simple solution from the experts at Danco. With over 30 years in the business, we know what it takes to keep your business looking beautiful and our streamlined process helps make this happen!
Use Your Branded Colors Thoughtfully
It’s not uncommon to incorporate additional colors that complement your branding in your building’s interior and exterior. For example, if your brand’s logo is neon green, you probably don’t want to do a whole room or exterior in that shade – you’d use it as an accent.
That’s why it’s important to work with someone experienced in commercial painting and paint design for your project! Tastefully incorporating brand colors and applying them with professional skill is truly an art form.
Get Quality Commercial Painting Services in Minneapolis
With over 30 years of experience, the staff at DANCO Commercial Painting can provide professional and reliable painting services to your Minnesota business. We bring personalized service to your painting project. Look to a company with longevity in the industry to take care of your painting needs.
For information on commercial painting, give us a call at (612) 598-3864 or email us at office@commericalpaintersmn.com.